OSREL stie-mce
Online Search and Retrieval Library
Undergraduate Thesis
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN NASABAH DALAM PENEMPATAN DANA SIMPANAN MUDHARABAH DI BANK MUAMALAT CABANG MALANG
| Thesis Detail | |
|---|---|
| Author | LEVIK LEA FRIESCA |
| Student's ID (NPK) | K.2015.1.33399 (MANAJEMEN) |
| Subject | MANAJEMEN PERBANKAN |
| Keyword | RELIGION, PRODUCT, FACILITY, LOCATION, HUMAN RESOURCES, PROMOTION, BRAND, FAMILY, AND FINANCIAL DECISIONS. |
| Page(s) | 84 |
| Submit Date | 09-09-2019 |
| Lecture(s) |
Dra.SITI MUNFAQIROH, MSi. |
| Download | |
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Abstract
Abstract Decisions in taking mudarabah savings funds by religious factors, product factors, facility factors, location factors, human resource factors, promotion factors, brand factors, and family factors. By always paying attention to factors and improving the quality of these factors, it will be determined to request mudharabah savings funds. The purpose of this study is to analyze the factors that influence spending decisions in mudharabah savings at Muamalat bank. This research is primary data through questionnaires. The study was conducted on 97 respondents by taking samples using nonprobability sampling method with quota sampling technique. While the data analysis used in this study is descriptive analysis, multiple linear regression analysis, research instrument test, classic assumption test, and hypothesis test (simultaneous test and partial test). Based on the results of the analysis conducted through the t test (partial) the religious variable has a significant positive effect on mudharabah financial decisions with a regression coefficient of 2.953 with a significance of 0.004. Product variables that are positive and significant for decisions taken are 20033 with a significance of 0.013. Facility variables are positive and significant for budget decisions of 2.902 with a significance of 0.005. Location variables have a positive and significant effect on mudharabah decision making with a regression coefficient of 2.617 with a significance of 0.010. Positive and significant human resource variables on mudharabah decision making with a regression coefficient of 2.466 with a significance of 0.016. Positive and significant promotion variables on mudharabah decision making with a regression coefficient of 2.521 with a significance of 0.013. While the brand variable is positive and significant towards Mudharabah decisions with a regression coefficient of 2.839 with a significance of 0.006. And family variables are positive and significant for mudharabah financial decisions with a regression coefficient of 2.682 with a significance of 0.009.3.149.230.44